Alexandre Bornibus, born in 1821 in Verpillières-sur-Ource, revolutionized the mustard industry after taking over a mustard factory in Paris in 1855. Renaming it Bornibus, he innovated extensively, patenting a mustard filtering method in 1864 and even creating dried mustard bars for travel. Recognized as a pioneer, he popularized mustard across Europe and beyond while fostering progressive social practices for employees. After his death in 1882, the company passed to his sons and later to other owners, continuing its legacy through the 20th century. Though the brand faced decline and bankruptcy in 2012, Casimex Fine Foods revived Bornibus, restoring its vintage appeal and culinary excellence.